FW Croatia, which can be interpreted as ‘Fine Wine’ or ‘Forward’ Croatia, is a project for a sustainable promotion of Croatian wine in the world. The Croatian Chamber of Commerce and the Ministry of Agriculture support the idea as a long-term program for establishing Croatia as the important wine producing country and the gastronomic brand.
The Project was initiated in July 2009, when the first five-day event was organised during the XXXII World Congress of Vine and Wine and the 7th General Assembly of the International Organization of Vine and Wine (OIV). During the event a group of very important foreign wine journalists, critics, sommeliers and consultants were invited to Croatia to visit the wine regions and taste Croatian wines.
Croatia produces wines of very good quality and great diversity thanks to excellent natural conditions, long tradition, and the good knowledge of Croatian winemakers. Unfortunately these wines are still not very well known to foreign markets. The aim of FW (Forward) Croatia project is to introduce Croatia as a great wine producing country and to familiarize the rest of the world with the highly diversified selection of Croatian wine, but also help local wine makers to get ready for the international markets.
Besides bringing important media and opinion makers to Croatia, FW Croatia will organise events for promotion of Croatian wine abroad, on strategically important markets, as well as promotion in the foreign media.
FW Croatia was founded in the beginning of 2009 by:
Sasa Špiranec – professional wine taster and consultant